This is your official knowledge hub to find all the required resources to start monetizing your apps and websites through InMobi. This article will guide you to complete your onboarding, from setting up your account and monetizing effortlessly to understanding compliance initiatives and other guidelines that affect publisher monetization.
Here is your onboarding checklist:
For any assistance, contact us through the Chatbox or reach out to your Customer Success Manager.
Now, let's get started.
To create your free publisher account with InMobi, follow the instructions below.
On the Sign-Up page, fill in the form with the details such as your name, company name, email address, and so on.
If you are unable to find the verification email in your inbox, check your Spam folder. If you haven’t received it, click Resend Email on the Sign-Up page and enter your email address.
You have successfully signed up with InMobi.
To log in to your InMobi account, follow the instructions below.
You have successfully logged in to your InMobi account.
To generate ad revenue, you must add at least one placement and ad unit for your apps or websites. A placement is a place and time in your app displayed on the ad, and the ad unit is the ad format. It is recommended to create multiple ad units to provide a varied user experience and sell more impressions.
To register your published app, website, or unpublished app with InMobi, follow the instructions below.
On the Inventory Settings page, click Add Inventory and select an inventory channel from the drop-down menu.
In the case of an unpublished app, click Link Manually and enter the details such as the App name, operating system, category, and rating.
If you need help editing your compliance settings, contact support@inmobi.com.
Click Save and Create Placements.
You have successfully added your app or website.
To create a new placement, follow the instructions below.
Alternatively, you can also hover the cursor on the desired app and select Add a placement.
In the case of Blended In-Game, you can select the ad unit only from Banner and In-stream (Video).
You must select Anzu from the Partner drop-down as Blended In-Game is only available on Anzu.
You have successfully created an ad unit and placement. Repeat the steps mentioned above to create multiple ad units and maximize your fill rate.
In the case of Blended In-Game, you must contact your Customer Success Manager at InMobi to complete the In-Game-specific internal configurations.
To receive your payments from InMobi, you must update your company details and payment information. Perform the following tasks.
To update your company details and payment information, follow the instructions below.
You have successfully updated your company and billing information.
InMobi follows a payout cycle of 60 days which eventually means that your earnings for a given month will be credited to you at the end of the 60-day payout cycle.
For payments to be made to you, you must add a mode of payment. You can receive your payouts via Electronic Fund Transfer or PayPal. To add your preferred mode of payment, follow the instructions below.
You must upload the tax forms depending on the payment country.
To know more about the IRS tax form types, refer to the following table below:
| Form Type | Intended Use |
| W-9 | An entity or individual resident in the US for tax purposes. |
| W-8BEN | Not relevant for entities. Only for individual who is not tax resident in the US and is the beneficial owner of income. |
| w-8BEN-E | An entity that is not a resident within the US for tax purposes. |
We can process payments once your cumulative earnings exceed the minimum payment threshold set. The threshold range must be between $300 - $10000.
Since you have already set up your account, first placements, and ad units on the InMobi UI, your next step is integrating the InMobi SDK into your app. It gives you access to InMobi’s exchange and ad network technology to serve in-app ads.
It is highly recommended that you always update the latest version of our SDK to take advantage of newly launched features or performance fixes we might introduce.
Click here to download the latest InMobi SDKs (iOS and Android). You can review our integration guidelines for iOS and Android.
Mediation is a monetization solution that allows app developers to manage and optimize multiple advertising partners with just one SDK integration. Mediation gives publishers access to demand through multiple ad networks, creating an arena where the networks compete to serve their ads.
To integrate InMobi as a demand source on third-party mediation platforms, you must integrate the InMobi SDK adapter. You can integrate InMobi with:
For more information about our integrations and the available formats, see Third-party Mediation Platform.
If you wish to use InMobi as your primary mediation platform, we recommend you to see Getting Started.
Various names are given to header bidding; we call it Audience Bidding at InMobi. Audience Bidding is essentially header bidding for in-app. This solution enables publishers to sell their inventory in a unified auction, allowing ad sources to bid for each impression in real-time simultaneously.
Publishers can benefit from Audience Bidding by enabling InMobi as a demand source using all major header bidding solutions in the market:
For more information, see our Audience Bidding integrations.
For more information on the Open RTB integrations, see oRTB integrations.
Testing your integration is an important step for successful onboarding. We recommend testing your integration to ensure that placements and ad units are correctly displaying across your app without affecting the live traffic. To start testing using our Sandbox Testing tool, follow the instructions below.
You have successfully added a device for testing your integration. If you come across any issues, contact our support team to start troubleshooting your integration.
To maximize your monetization with InMobi, it is strongly recommended that you implement our best practices listed below.
By installing this SDK update, you agree that your Children Privacy Compliance setting remains accurate or that you will update that setting, whenever there is a change in your app's audience. You may update the app's Children Privacy Compliance settings at https://publisher.inmobi.com/my-inventory/app-and-placements.
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