Sample Bid Response

InMobi sends an ad response in compliance with Section 4 of OpenRTB 2.5 API specification. The response structure may vary depending on the parameters received in the advertiser or DSP response. However, partners can expect the bid responses to be similar to the sample response shown below.

{
"cur": "USD",
"id": "33e45dac",
"seatbid": [
{
"bid": [
{
"nurl":"https://et-eus.w.inmobi.com/cgIAAkA......AAAFAAA",
"crid": "<adv>f9b3e81e09a7463a82cc4b2b6ab19538<crid>1244180",
"adomain": ["some-domain.com"],
"price": 99,
"cat": ["IAB7-39"],
"id": "601d5e26-0179-1000-d600-00290000008d",
"adm": "<!--?xml version=\"1.0\.............>",
"impid": "1"
}
] }
] }

Additional SKAd Network 2.0 bid-extension for iOS only


"seatbid": [
{
"bid": [
{
"ext": {
"skadn": {
"version": "2.0",
"network": "cdkw7geqsh.skadnetwork",
"campaign": "45",
"itunesitem": "123456789",
"nonce": "473b1a16-b4ef-43ad-9591-fcf3aefa82a7",
"sourceapp": "880047117",
"timestamp": "1594406341232",
"signature": "MEQCIEQlmZRNfYzKBSE8QnhLTIHZZZWCFgZpRqRxHss65KoFAiAJgJKjdrWdkLUOCCjuEx2RmFS7daRzSVZRVZ8RyMyUXg=="
}}}]}]

Additional SKAd Network 2.2 bid-extension for iOS only


{ 

"seatbid": [ 

{ 

"bid": [ 

{ 

"ext": { 

 "skadn": { 

"version": "2.2", 

"network": "cdkw7geqsh.skadnetwork", 

"campaign": "45", 

"itunesitem": "123456789", 

"sourceapp": "880047117", 

"fidelities": [ 

{ 

"fidelity": 0, 

"signature": "MEQCIEQlmZRNfYzKBSE8QnhLTIHZZZWCFgZpRqRxHss65KoFAiAJgJKjdrWdkLUOCCjuEx2RmFS7daRzSVZRVZ8RyMyUXg==", 

"nonce": "473b1a16-b4ef-43ad-9591-fcf3aefa82a7", 

"timestamp": "1594406341" 

}, 

{ 

"fidelity": 1, 

"signature": "GRlMDktMmE5Zi00ZGMzLWE0ZDEtNTQ0YzQwMmU5MDk1IiwKICAgICAgICAgICAgICAgICAgInRpbWVzdGTk0NDA2MzQyIg==", 

"nonce": "e650de09-2a9f-4dc3-a4d1-544c402e9095", 

"timestamp": "1594406342" 

} 

] 

} 

} 

} 

] 

} 

] 

}

Sample CTV Response


[
  {
    "line": "[DEBUG_LOGS] [REDACTED_DATE 14:05:04.005] [COMMON_INFO] [com.inmobi.ump.handlers.UmpRequestHandler] - [req-anon-0001] Sending UMP Response",
    "timestamp": "REDACTED",
    "fields": {
      "cluster": "redacted-cluster",
      "detected_level": "info",
      "filename": "/var/log/pods/redacted_namespace/redacted_pod/adserve-unit/0.log",
      "job": "redacted-job",
      "service_name": "redacted-service"
    }
  },
  {
    "line": "[DEBUG_LOGS] [REDACTED_DATE 14:05:04.005] [UMP_RESPONSE] [com.inmobi.ump.workers.responsewriter.ResponseWriterFactory$ResponseWriter] - [req-anon-0001] UMP Response formed with Response Body in UTF-8 is {\"cur\":\"USD\",\"id\":\"resp-anon-1\",\"seatbid\":[{\"seat\":\"anon-seat\",\"bid\":[{\"lurl\":\"https://redacted.example/loss?ap=${AUCTION_PRICE}&lc=${AUCTION_LOSS}\\",\"nurl\":\"https://redacted.example/win?ap=${AUCTION_PRICE}\\",\"crid\":\"anon-crid-119_6081517\",\"adomain\":[\"http://example.com \"],\"price\":8.70366,\"cat\":[\"IAB8\"],\"w\":2,\"h\":2,\"id\":\"anon-bid-1\",\"adm\":\"<?xml version=\\\"1.0\\\" encoding=\\\"UTF-8\\\" standalone=\\\"no\\\"?><VAST version=\\\"4.0\\\"><Ad id=\\\"anon-ad-id\\\"><Wrapper><AdSystem>BidSwitch<\\/AdSystem><VASTAdTagURI><![CDATA[https://redacted.example/vast]]><\\/VASTAdTagURI><Error><![CDATA[https://redacted.example/vast_error?[error_params]]]><\\/Error><Creatives><Creative id=\\\"anon-creative\\\"/><Creative><Linear><VideoClicks><ClickTracking><![CDATA[https://redacted.example/click?at=${AUCTION_PRICE}&ct=$TS]]><\\/ClickTracking><ClickTracking><![CDATA[https://redacted.example/click2?am=${AUCTION_MIN_TO_WIN}&ts=$TS]]><\\/ClickTracking><\\/VideoClicks><TrackingEvents><Tracking event=\\\"start\\\"><![CDATA[https://redacted.example/track?event=start&ts=$TS]]><\\/Tracking><Tracking event=\\\"firstQuartile\\\"><![CDATA[https://redacted.example/track?event=firstQuartile&ts=$TS]]><\\/Tracking><Tracking event=\\\"midpoint\\\"><![CDATA[https://redacted.example/track?event=midpoint&ts=$TS]]><\\/Tracking><Tracking event=\\\"thirdQuartile\\\"><![CDATA[https://redacted.example/track?event=thirdQuartile&ts=$TS]]><\\/Tracking><Tracking event=\\\"complete\\\"><![CDATA[https://redacted.example/track?event=complete&ts=$TS]]><\\/Tracking><Tracking event=\\\"pause\\\"><![CDATA[https://redacted.example/track?event=pause&ts=$TS]]><\\/Tracking><Tracking event=\\\"resume\\\"><
]()]()]()]()]()]()]()]()]()]()]()]()_]()

Sample Native Response



"seatbid": [
{
"bid": [
{
"nurl": "https://et-eus.w.inmobi.com/c.asm/qsBnKwBtqwB1KwByrsBkssB9MsBmswBnMwByMwBzMwB1swB1tMB4OIB_OsB5pkC4NcCuIcDIRhcDcAGLQBAwABAggAAgAAABELAA...cAAAAAFAAA",
"crid": "4f44f8daf4cb409ca3e5e5e823bc1e92BqIBET3-",
"adomain": ["testads.com"],
"price": 0.14896,
"cat": [],
"id": "60cc87df-0179-1000-c800-008d0000008a",
"adm": "{ \"native\":{ \"ver\":\"1.2\",\"assets\":[{ \"id\":1,\"title\":{ \"text\":\"Hello World\"} ,\"required\":1} ,{ \"img\":{ \"w\":512,\"h\":512,\"url\":\"https://lh3.googleusercontent.com/j4p_rZjmhvJUNDphNfN2Uaut4i8J8ES5oHQ9mqjrVNI-NA=s180\"} ,\"id\":2,\"required\":1} ,{ \"img\":{ \"w\":1200,\"h\":628,\"url\":\"https://assets.ucontent.net/creatives/k4lop.jpg\"} ,\"id\":3,\"required\":1} ,{ \"data\":{ \"value\":\"InMobi, inc.\"} ,\"id\":4,\"required\":0} ,{ \"data\":{ \"value\":\"Coins\"} ,\"id\":6,\"required\":0} ],\"link\":{ \"url\":\"https://inmobi.com/in/2/click/in.ef50df1dcb6105f0ba1c36807bd603d8?bid=CiY2MGNj....\"} ,\"eventtrackers\":[{ \"method\":1,\"event\":1,\"url\":\"https://et-eus.w.inmobi.com/c.asm/HDbo26qh3PnfBRaM7QsUWBSsAxXmChsBWBgkN2U4OTk1MzEtYmQ5OC00ZDcxLTk4ZWEtMmQwNTMxNGU1NGY3HBUEFRgVAhWgBhUCJQAoBnNfb3J0YgATABwXAAAAANdbQUAXAAAA\"} ]} } ",
"impid": "1"
}]}]}

NO BID RESPONSE

HTTP 204 “No Content”: For valid ad requests (with no fill or response).

HTTP 400 “Bad Request": For invalid ad requests (i.e. missing required parameters).

-->

Last Updated on: 21 Jan, 2026

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By installing this SDK update, you agree that your Children Privacy Compliance setting remains accurate or that you will update that setting, whenever there is a change in your app's audience. You may update the app's Children Privacy Compliance settings at https://publisher.inmobi.com/my-inventory/app-and-placements.

I AGREE

Additional Reading