LGPD or Lei Geral de Proteção de Dados is Brazil’s General Law of Personal Data Protection and came into effect on the 18th of September 2020. Largely inspired by Europe’s General Data Protection Act (GDPR), the LGPD establishes rules on collecting, handling, storing, and sharing personal data managed by organizations in Brazil.

Complying with LGPD

Failure to comply with the LGPD can result in fines for a non-compliant organization that trades in Brazil. InMobi is committed to supporting its publisher and advertiser partners in their transition to comply with the LGPD.

We have updated our Privacy Policy to indicate the type of data being processed and the purposes of the processing. We have also implemented appropriate mechanisms to honor any rights that data subjects under LGPD (such as the right to know, access, and deletion of personal data) and notify the same downstream.

LGPD Settings Under Compliance Tab

  1. Log in to the InMobi Publisher Dashboard.
  2. If you have traffic from Brazil, navigate to ComplianceLGPD Settings on the Publisher Dashboard page.
  3. Read the LGPD compliance requirements carefully and select the appropriate option (Yes or No) to indicate whether your app falls under the age-gating requirements of the LGPD.
  4. To confirm LGPD Compliance Settings, select the appropriate option - Yes, I have implemented the above, or No, I haven't implemented the above.
  5. Upgrade your connection to the latest InMobi SDK version. For mobile web, see our Mobile Web specifications. You can contact your InMobi Account Manager for the latest API specifications or any other query, or write us at privacy@inmobi.com.

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Last Updated on: 23 Jan, 2023