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Overview

Welcome to the Monetization and Integration Guides, your central resource for setting up and scaling monetization with InMobi across environments. Whether you’re using InMobi as a demand source on a mediation platform or integrating it directly as a mediation layer, these guides are designed to help you go live with confidence.

These guides cover integrations across:

  • In-app (Audience Bidding)
  • Mobile Web
  • Connected TV (CTV)

They also walk you through key steps for real-time bidding setup, SDK integration, and yield partner configuration — ensuring a seamless monetization experience on the platform of your choice.

Integration Types

Depending on the platform and inventory type, InMobi supports two modes of integration:

  • SDK-Based Integration: Integrate InMobi’s SDK directly into your app to enable real-time ad rendering and monetization.
  • oRTB (Open Real-Time Bidding): Integrate via the oRTB protocol for real-time bidding and dynamic yield management, typically used for web and CTV environments.

Supported Ad Formats

Depending on the platform and environment, InMobi supports:

  • Banner
  • Interstitial
  • Rewarded Video
  • Native 
  • In-stream and Oustream Video

Partners

InMobi is now integrated with all the leading header bidding and mediation platforms, including:

Partner Integration type Inventory Supported Ad Formats Supported
Amazon Publisher Services (APS) OpenRTB In-App, Web

Mobile (In-App): Banner, Interstitial, Video (all formats), and Native.

Web: Banner, In-stream Video, and Native.

AppLovin MAX SDK In-App Banner, Interstitial, Rewarded Video, and Native.
DT FairBid SDK In-App Banner, Interstitial, and Rewarded Video
Google Ad Manager SDK In-App Banner, Interstitial, Native, and Rewarded Video
Google AdMob SDK In-App Banner, Interstitial, Rewarded Video, and Native
Google Open Bidding OpenRTB In-App, Web, CTV

Mobile App: Banner, Interstitial, Video (any format), and Native

Web: Banner, Instream and Outstream Video, and Native

Nimbus SDK In-App Banner, Interstitial, and Video (any format).
Prebid Plugin Renderer SDK In-App Banner, Native, and Video
Prebid Server OpenRTB In-App, Web

Banner, Native, Video (all formats)

Prebid.js OpenRTB In-App, Web Banner, Instream and Outstream Video, and Native
Publica OpenRTB CTV Video (VAST)
SpringServe OpenRTB CTV Video (VAST)
Unity SDK In-App Banner, Interstitial, and Rewarded Video
Unity LevelPlay SDK In-App Banner, Interstitial, and Rewarded Video

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Last Updated on: 31 Oct, 2025