Ads.txt (Authorized Digital Sellers) is an IAB Tech Lab initiative. It is a simple, flexible, and secure method that you can use to publicly declare the companies they authorize to sell their digital inventory. Authorized Sellers for Apps (app-ads.txt) is an extension to the Authorised Digital Sellers (ads.txt) standard, initially designed for protecting web ad inventory. It extends compatibility to support ads shown in mobile apps.
During the real-time bidding process, the ad monetization space saw fraud in ad inventory offered to buyers with a misrepresented label and account. Typically, the webpage's domain, or the mobile app's ID, has been falsified to look like a site or app they do not have authorization to sell. Ads.txt and App-ads.txt enable buyers to spend only programmatic dollars through channels explicitly trusted and authorized by the originating publisher.
By installing this SDK update, you agree that your Children Privacy Compliance setting remains accurate or that you will update that setting, whenever there is a change in your app's audience. You may update the app's Children Privacy Compliance settings at https://publisher.inmobi.com/my-inventory/app-and-placements.
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