What is InMobi CMP

What is InMobi CMP?

InMobi CMP (formerly Quantcast Choice) is a free leading Consent Management Platform designed for app and web publishers to foster user trust whilst elevating ad revenue.

The InMobi CMP adheres to the latest privacy regulations and is upgraded to the latest IAB Transparency & Consent Framework (TCF) v2.2 and Google CMP standards. This results in increased advertiser demand, higher monetization potential, fill rates, and eCPMs for publishers.

With an intuitive interface, publishers can access numerous customization options and real-time insights on consent collection, allowing them to tailor consent management according to their requirements.

Additionally, the implementation process is easy and can be effortlessly completed in just a few steps; watch our demo video below or read this guide.

Key Capabilities

IAB EU compliant (TCF v2.2)
IAB US compliant (US Privacy)
Google Certified
GDPR and ePrivacy Directive support
CCPA Do Not Sell support
Central portal
Platforms Supported Web, AMP, Mobile in-app (iOS Swift, Android Kotlin, React Native, Unity)
Themes Unlimited themes & copy customization
Vendor Support Auto-configure IAB global, non-IAB vendors, Google additional consent vendors via central portal
Reporting Consent metrics that reflect consumer interactions with the CMP
Audit Logs On-demand via a central portal
Language Settings Auto-detect, English, Bulgarian, Croatian, Czech, Danish, Dutch, Estonian, Finnish, French, German, Greek, Hungarian, Italian, Latvian, Lithuanian, Maltese, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Swedish.
Language Settings Auto-detect, Dutch, English, French, German, Italian, Spanish, Danish, Greek, Hungarian, Portuguese, Romanian, Finnish, Polish, Slovak, Swedish, Russian, Norwegian.
Version Control CMP version pinning via universal tag or SDK

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Last Updated on: 25 Jan, 2024