This topic provides the technical implementation of opt-outs covered under the U.S. state data privacy regulations, currently under MSPA from Florida to Louisiana.
Businesses must provide opt-outs for the processing and sale of personal data for targeted advertising.
| Field name | GPP Field Type | Description | Auto-display consent screen or via link | Do not Auto-display consent screen |
| ProcessingNotice | Int(2) |
Notice of the Processing of Personal Data.
2 No, notice was not provided |
This field will be set as 1 for both apps and web. |
This field will be set as 2 till the user clicks on the opt-out link, for both apps and web. |
| SaleOptOutNotice | Int(2) |
Notice of the Opportunity to Opt Out of the Sale of the Consumer's Personal Data
2 No, notice was not provided |
This field will be set as |
This field will be set as |
| TargetedAdvertisingOptOutNotice | Int(2) |
Notice of the Opportunity to Opt Out of Processing of the Consumer’s Personal Data for Targeted Advertising
|
This field will be set as 1 for both apps and web. |
This field will be set as 2 till the user clicks on the opt-out link, for both apps and web. |
| SaleOptOut | Int(2) |
Opt-Out of the Sale of the Consumer’s Personal Data
2 Did Not Opt Out |
This field will be set as 2 for both apps and web. |
This field will be set as 0 till the user clicks on the opt-out link, for both apps and web. |
| TargetedAdvertisingOptOut | Int(2) |
Opt-Out of Processing the Consumer’s Personal Data for Targeted Advertising
2 Did Not Opt Out |
This field will be set as 2 for both apps and web. |
This field will be set as 0 till the user clicks on the opt-out link, for both apps and web. |
| SensitiveDataProcessing | N-Bitfield(2,8) |
Two bits for each Data Activity:
(1) Consent to Process the Consumer's Sensitive Data Consisting of Personal Data Revealing Racial or Ethnic Origin. (2) Consent to Process the Consumer's Sensitive Data Consisting of Personal Data Revealing Religious Beliefs. (3) Consent to Process the Consumer's Sensitive Data Consisting of Personal Data Revealing a Mental or Physical Health Diagnosis. (4) Consent to Process the Consumer's Sensitive Data Consisting of Personal Data Revealing Sexual Orientation. (5) Consent to Process the Consumer's Sensitive Data Consisting of Personal Data Revealing Citizenship or Immigration Status. (6) Consent to Process the Consumer's Sensitive Data Consisting of Genetic Data for the Purpose of Uniquely Identifying a Natural Person. (7) Consent to Process the Consumer's Sensitive Data Consisting of Biometric Data for the Purpose of Uniquely Identifying a Natural Person. (8) Consent to Process the Consumer's Sensitive Data Consisting of Precise Geolocation Data. |
This field will be set as 1 for both apps and web. |
This field will be set as 0 till the user clicks on the opt-out link, for both apps and web. |
|
KnownChildSensitiveDataConsents |
Int(2) |
Consent to Process Sensitive Data from a Known Child
|
This field will be set as 1 for both apps and web. |
This field will be set as 0 till the user clicks on the opt-out link, for both apps and web. |
| AdditionalDataProcessingConsent |
Consent to Processing of the Consumer’s Personal Data that Is Not Reasonably Necessary for nor Compatible with the Disclosed Purpose(s) for which the Consumer’s Personal Data Was Processed
|
This field will be set as 1 for both apps and web. |
This field will be set as 0 till the user clicks on the opt-out link, for both apps and web. |
Companies are obligated to clearly outline the use of personal data for targeted advertising and give them an option to opt-out.
| Field name | GPP Field Type | Description | Auto-display consent screen or via link | Do not Auto-display consent screen |
| ProcessingNotice | Int(2) |
Notice of the Processing of Personal Data.
2 No, notice was not provided |
This field will be set as 1 for both apps and web. | This field will be set as 2 till the user clicks on the opt-out link, for both apps and web. |
| SaleOptOutNotice | Int(2) |
Notice of the Opportunity to Opt Out of the Sale of the Consumer's Personal Information
2 No, notice was not provided |
This field will be set as 1 for both apps and web. |
This field will be set as |
| SensitiveDataOptOutNotice | Int(2) |
Notice of the Opportunity to Opt Out of the Processing of the Consumer’s Sensitive Data
|
This field will be set as 2 for both apps and web. | This field will be set as 2 till the user clicks on the opt-out link, for both apps and web. |
| TargetedAdvertisingOptOutNotice | Int(2) |
Notice of the Opportunity to Opt Out of Processing of the Consumer's Personal Data for Targeted Advertising
|
This field will be set as 1 for both apps and web. | This field will be set as 2 till the user clicks on the opt-out link, for both apps and web. |
| SaleOptOut | Int(2) |
Opt-Out of the Sale of the Consumer’s Personal Data
2 Did Not Opt Out |
This field will be set as 1 for both apps and web. |
This field will be set as 0 till the user clicks on the opt-out link, for both apps and web. |
| TargetedAdvertisingOptOut | Int(2) |
Opt-Out of Processing the Consumer’s Personal Data for Targeted Advertising
2 Did Not Opt Out |
This field will be set as 1 for both apps and web. |
This field will be set as 0 till the user clicks on the opt-out link, for both apps and web. |
| SensitiveDataProcessing | N-Bitfield(2,8) |
Two bits for each Data Activity:
(1) Opt-Out of the Processing of the Consumer’s Sensitive Data Consisting of Personal Data Revealing Racial or Ethnic Origin. (2) Opt-Out of the Processing of the Consumer’s Sensitive Data Consisting of Personal Data Revealing Religious Beliefs. (3) Opt-Out of the Processing of the Consumer’s Sensitive Data Consisting of Personal Data Revealing a Mental or Physical Health Diagnosis. (4) Opt-Out of the Processing of the Consumer’s Sensitive Data Consisting of Personal Data Revealing Sexual Orientation. (5) Opt-Out of the Processing of the Consumer’s Sensitive Data Consisting of Personal Data Revealing Citizenship or Citizenship Status. (6) Opt-Out of the Processing of the Consumer’s Sensitive Data Consisting of Genetic Data that May Be Processed for the Purpose of Uniquely Identifying an Individual. (7) Opt-Out of the Processing of the Consumer’s Sensitive Data Consisting of Biometric Data that May Be Processed for the Purpose of Uniquely Identifying an Individual. (8) Opt-Out of the Processing of the Consumer’s Sensitive Data Consisting of Precise Geolocation Data. |
This field will be set as 1 for both apps and web. |
This field will be set as 0 till the user clicks on the opt-out link, for both apps and web. |
|
KnownChildSensitiveDataConsents |
Int(2) |
Consent to Process Sensitive Data from a Known Child
|
This field will be set as 1 for both apps and web. |
This field will be set as 0 till the user clicks on the opt-out link, for both apps and web. |
By installing this SDK update, you agree that your Children Privacy Compliance setting remains accurate or that you will update that setting, whenever there is a change in your app's audience. You may update the app's Children Privacy Compliance settings at https://publisher.inmobi.com/my-inventory/app-and-placements.